Fierce Fun was contracted by AgriKids to create a virtual reality app as part of their digital product range. AgriKids was founded with the vision to create a concept that would engage, educate and empower children to become farm safety ambassadors. Through this ethos, the company has developed a collection of innovative products for children to create dialogue and positive awareness in homes and classrooms on farm safety awareness and practice.
As a highly innovative farm safety promoter, AgriKids were looking to explore the potential of virtual reality apps to educate children about real farm safety issues. The design brief was that the app should allow users to freely move around a virtual farm. The app would teach users what the different safety signs mean and where they belong. The virtual farm would need the follow areas:
- Chemical store
- Slurry pit
- Bull Pen
- Electrical point
- Farm entrance
- River / Water area
The VR app was developed for the Oculus Right was tested at several agricultural events. It proved very popular with young children and their parents!